Sinopsis
Rediscover the superpower that makes good things happen, from the professor behind Yale School of Managements most popular class
"The new rules of persuasion for a better world." - Charles Duhigg, author of the bestsellers The Power of Habit and Smarter Faster Better
You were born influential. But then you were taught to suppress that power, to follow the rules, to wait your turn, to not make waves. Award-winning Yale professor Zoe Chance will show you how to rediscover the superpower that brings great ideas to life.
Influence doesnt work the way you think because you dont think the way you think. Move past common misconceptions - such as the idea that asking for more will make people dislike you - and understand why your go-to negotiation strategies are probably making you less influential. Discover the one thing that influences behaviour more than anything else. Learn to cultivate charisma, negotiate comfortably and creatively, and spot manipulators before its too late. Along the way, youll meet alligators, skydivers, a mind reader in a gorilla costume, Jennifer Lawrence, Genghis Khan and the man who saved the world by saying no.
Influence Is Your Superpower will teach you how to transform your life, your organization and perhaps even the course of history. Its an ethical approach to influence that will make life better for everyone, starting with you.
Ficha técnica
9781473566392
